" Embracing fitness and enhancing the experience of a home workout to promote/encourage the consumer to engage more in their exercise "
It goes without saying that how important being physically active and exercising is. In this uncertain time due to COVID-19 pandemic, inclination towards health and fitness in people has increased and has led to the emergence of the health and fitness sector. People have started taking responsibility for their own health and using social media as a medium many individuals have started their fitness pages, blogs and online sessions to spread the awareness. As being at home has made everyone realise the importance of self worth, This sector has become more popular and recognised than it ever really was. However, home workouts have become a constant in everyones daily life. Since the repetition and lack of interest in tasks which require continuous attention cause mental fatigue, Sooner or later it becomes difficult to maintain interest in your training and becomes boring and demotivating to continue to train at home in the same environment.
CONCEPT INSPIRATION
Dance Dance Revolution is an arcade game that has earned its name for its originality and stamina in the arcade game market, which has also popularised the use of video games as a medium for fitness and exercise.
After looking at the current scenario of home workouts and the need of promoting fitness, I took this opportunity in favour of my project by designing a product that promotes fitness in an interactive way which keeps the user engaged in their workout.
Versa tiles is a product that aims to take home workouts one level up. These are magnetic tiles which come in different sets of 2, 4 and 8. A variety of exercises can be performed with each set. The user can make different formations with every set to perform different exercises. The tiles are designed to emit different coloured lights to instruct the user where to tap, step, or jump. The lights are green, blue and red in colour which indicate the stamina of the user.
- not tired
- tired
- too tired
the tiles are controlled by an app that records the performance of every workout performed by the user and creates the next workout accordingly. The app creates indoor as well as outdoor workouts that can be performed by the user.
SET OF 2
SET OF 4
SET OF 8
Each tile has a thick rubber base to stick to the floor and to avoid slipping. The whole set can be turned upside down and be used for stretching exercises and yoga. The tiles can be separated and stacked on one another when not in use taking minimal space wherever it's kept.
ARCHITECTURE OF THE APP
In this section, you will be seeing the working of the app through which the consumer will be able to use the product. I have shown the consumer's journey through the app step by step. The app not only records the performance of the user but also offers them to see the performance records of their friends and family who use the same product/app.
PACKAGING
The product comes in a logo matte finish box with a comfortable handle to hold on the top which makes the product easy to carry anywhere.
